
Kellie Tollifson is a small business owner, property manager and sought-after speaker. Kellie began her 20 year career in Property Management as a landlord managing her own investment properties. She has grown to become owner of T-Square Properties, which manages over 350 doors and 42 Homeowner Associations.
Kellie shares her expertise in the small business community and property management industry with audiences across the country. Kellie is passionate about maximizing relationships in the work place for optimal efficiency, profitability and fun. Her approach is from the top-down and bottom-up. From CEO to mailroom employee and receptionist to President, Kellie’s belief that each person’s contribution matters is a key to her success.
Kellie holds a Bachelor’s Degree in Behavioral Science from San Jose State University and is a past President of the King County Chapter of the National Association of Residential Property Managers (NARPM®). She has served on several NARPM® committees including Finance, Strategic Planning and Member Services. Kellie is currently serving as the NARPM® 2016-2017 Northwest RVP. Kellie is also a Certified Continuing Education Real Estate Instructor for the State of Washington.
Kellie also enjoys working out, exploring the Northwest and spending time with loved ones. She lives just outside Seattle in Woodinville, Washington, with her husband, three children and two dogs.

Marc grew up in the real estate world and spent many years pulling weeds, painting walls, showing properties, and collecting rents for Grace Property Management, the company his father founded in 1978.
Today, from a platform of managing over 900 rental properties with 20 plus team members, Grace Management helps people buy, sell, invest, flip, collect rent, evict, and have fun doing it!
If you are more impressed with initials after a name - Marc is the President of Grace Property Management & Real Estate, holds a degree in Real Estate & Finance, has taught CE classes in over 20 states, is regularly featured in national real estate publications and podcasts, holds multiple designations, invests in residential and commercial real estate, and was named the 2018 national property manager of the year by Think Realty.
Marc lives in Loveland, CO, where he lives his failed childhood sports dreams through his children.

Sarah Laidler is the Designated Broker / President of Accolade Properties in Yakima and Ellensburg, Washington. In 2000 after hiring 3 different property management companies to manage personal assets, it became evident that there was not a company that had the same vision for how management should be done. By default, Accolade Property Management was born.
Sarah has served on the Board of Directors for the Rental Housing Association of Washington, was the President of the King County National Association of Rental Property Managers (NARPM) and served on NARPM’s National Strategic Planning Committee. Sarah is the current Washington State President for NARPM and the Treasurer for the Yakima Association of Realtors MLS office.
Sarah lives outside of Yakima, Washington with her husband and two children.

Brian Birdy, a licensed Real Estate Broker in Texas, Missouri, and Washington, started his property management career in his family business, Birdy Properties. Under Birdy, the 42-year old company grew from a one-man office with 50 doors to a business of 20 employees that manages over 2,000 single family properties.
In 2018, Birdy served as the National Association of Residential Property Managers (NARPM®) National President, and his industry designations include Residential Management Professional (RMP®), Master Property Manager (MPM®), the Certified Residential Management Company (CRMC®) designation from NARPM®, and the Certified Property Manager (CPM) designation from IREM®. Additionally, he is an approved Property Management Instructor for the States of Texas, Florida, Washington, Utah, and NARPM® .
Alex Goldthwaite is a senior member of the HomeRiver team and the President for HRG California, a Certified Residential Management Company (CRMC®). Alex believes in providing professional, ethical, and accountable asset management to achieve the maximum return on your investment.
Alex has obtained the leading three industry designations: Certified Property Manager® (CPM®) from the Institute of Real Estate Management (IREM®) and Master Property Manager (MPM®) and Residential Management Professional (RMP®), both from NARPM®. Alex maintains a California Brokers License (01838143). Alex holds a Masters Degree in Real Estate from Georgetown University and a BSBA from the University of Arizona.
Alex is a founding board member of the REstart charity that is devoted to bringing two of the most basic needs, housing, and employment, to disadvantaged individuals caught in the cycle of poverty and homelessness. REstart offers participants training, mentoring, and job placement assistance leading to careers in property management.
Alex resides in Sacramento with her husband and two children.

Jeremy Pound has built sales playbooks for some of the fastest-growing property management companies in the US. His deep background in sales process engineering has allowed him to design the kind of sales process that can transform a stagnant operation into a thriving company that has the freedom to choose its clients and command premium pricing.
As the CEO of RentScale, a South Florida-based consulting firm that helps residential property managers double their door count, he has gained an uncommon insight into the art of selling to accidental landlords, seasoned investors, and aspiring owners by working with nearly 100 property management firms in the last 18 months.
He writes and speaks regularly on how entrepreneurs can replace themselves as the only salesperson in their company and has published two books on sales and marketing. Jeremy is also the host of the Scale Culture, where he and the RentScale team discuss what it takes to build a company culture that will scale.
Prior to developing the proprietary “Scalable Sales Team Framework” that RentScale teaches and implements, he founded two professional service firms and used those principles to build service-based sales teams. The setbacks and breakthroughs he learned during those 15 years were the inspiration for the work he does today with other entrepreneurs.

Steve Murray is the president and co-founder of REAL Trends, the nation’s leading trends and research organization and president of REAL Trends Consulting Inc. He has been in the residential real estate field for 43 years.
REAL Trends is read by more than 54,000 leaders in the residential realty industry every week and over 500 CEO’s attend REAL Trends conferences each year. REAL Trends has been a leader in industry and housing consumer research for the past 33 years. Such reports as the REAL Trends 500, the 2006 Consumer Tsunami Study and the Wall Street Journal/REAL Trends The Thousand ranking of the nation’s top sales professionals are examples of REAL Trends research.
He is the co-author of four books on the valuation of residential real estate brokerage firms, co-authored the 2011 book “Game Plan” about the past and future of residential brokerage and co-authored the 2014 book, Game Changers – The Unfounded Fears and Future Prosperity of the Residential Real Estate Business.
REAL Trends Consulting has handled over 3,200 client assignments for realty firms over the past 33 years, with over 770 merger and acquisition assignments, totaling $12.1 billion in aggregate value. Murray has served dozens of state and local Realtor® associations and MLS organizations in a consulting capacity and several large technology firms serving the residential real estate field.

Matthew is a student of the book Good To Great and is passionate about building gkhouses to become the best property management company on the planet; and maybe even the universe if Elon Musk will hurry up. To do that, he spent the first seven years of gkhouses in the trenches but now focuses most of his time facilitating growth in other markets.
Entrepreneurship runs in the family. His wife runs a successful business called Engaged. You can usually find Matthew at the baseball field with his son, at a dance recital with his daughter or at his favorite restaurant with his wife, when he’s not in the office. And if you can’t find him any of those places, it probably means he’s traveling. Hometown: Vestavia Hills, Alabama.